![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://www.telegraph.co.uk/content/dam/world-news/2023/03/06/TELEMMGLPICT000327964381_trans_NvBQzQNjv4BqRk4-Vh0-1nBm4NpE86dXxiBBHPDIdKsE2yvdzk778mY.jpeg?impolicy=logo-overlay)
Ukraine accuses Louis Vuitton of endorsing Russian invasion with advert for Paris fashion week
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://images.e-flux-systems.com/spirit_of_the_beehive_.jpg,1600)
Criticism - e-flux
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://cdn.dimsumdaily.hk/wp-content/uploads/2022/03/23175329/Louis-Vuitton.jpg)
Louis Vuitton's latest jewellery collection features controversial letter 'Z' that attracts online condemnations and criticisms - Dimsum Daily
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://thumbnails.cbc.ca/maven_legacy/thumbnails/19/711/day6-generic-1920x1080.jpg)
How the letter Z has become a symbol of support for Russia's invasion of Ukraine
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://ichef.bbci.co.uk/news/640/cpsprodpb/8E4C/production/_123582463_tanks_z_640x2-nc.png)
Ukraine war: Why has 'Z' become a Russian pro-war symbol? - BBC News
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://www.telegraph.co.uk/content/dam/world-news/2023/03/06/TELEMMGLPICT000327964245_trans_NvBQzQNjv4Bqi8-UaIH2uS6BB6xQmfLBuCBBHPDIdKsE2yvdzk778mY.jpeg)
Ukraine accuses Louis Vuitton of endorsing Russian invasion with advert for Paris fashion week
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://i.guim.co.uk/img/media/89e3357aeb81ba150a3e8eda0dcf65a3b06bff8f/401_287_1033_581/1033.jpg?width=465&dpr=1&s=none)
Pro-war memes, Z symbols and blue and yellow flags: Russian influencers at war, Social media
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://images.e-flux-systems.com/Hirschhorn_Schema_Art_and_Public_Space_2016_22_cardboard_paper_prints_ballpoint_pen_felt_pen_plastic_film_and_tape_47_1_4_x_78_3_4_in._120_x_200_cm_NON_63.459.jpg,1600)
Criticism - e-flux
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://i.ytimg.com/vi/NoIe-kxyjqU/maxresdefault.jpg)
Export - Greater Des Moines Public Art Foundation
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://images.e-flux-systems.com/AfterDark_5.jpg,1600)
Criticism - e-flux
![Louis Vuitton's fine jewellery campaign blasted because of likeness to Russia's pro-war 'Z' symbol](https://images.e-flux-systems.com/Cambridge_Seven_Press_Site.jpg,1600)
Criticism - e-flux